VAT Registration No: 842417633. Strategy Apple Company Smart Phones Sony Company Smart TV •Is the market growing or decline ? (“Samsung”, 2011). Employees have their fixed duties in respective department. Organizational structure is partly affected by the firm’s external environment [2-5]. (Kim, J.C., 2012) This is supported by Professor John Kotter in his article “Havard Business Review” that hierarchical organizational are often inflexible. Looking for a flexible role? organizational structure arrangement of responsibilities, authorities and relationships between people An organizational structure is a mainly hierarchical concept of subordination of entities that collaborate and contribute to serve one common aim. We use cookies to ensure that we give you the best experience on our website. Structure. Samsung is one of the leading smartphone companies in the world. This corporate culture is part of an organizational design that emphasizes employees’ knowledge, skills, and abilities for innovating the company’s technology products, such as smartphones and laptops. Apple Company was founded by Steve Jobs. The company has made a solid presence in global smartphone and consumer electronic marketplace. The owner of the company has always a visionary person. Do you have a 2:1 degree or higher? This is why the Samsung’s global marketing director need to assess in how to build the global brand reputation of the company further and upgrade the company’s worldwide brand image to compete with Apple brand which has dominated the market share especially in Western Europe. In addition to it, Apple globalisation strategy is to become most valuable company in the world which it has achieved many times. (Chnag, J. H., 2010) However, the synergies may be created via involuntary cooperation or fiat as the business units have to accept its resolution. (“Vision”, 1995-2012), Leading includes motivating employees, directing the activities of others, selecting the most effective communication channel, and resolving conflicts. VISUAL DISPLAY Samsung organizational structure has been developed in such a manner that it has enabled the management team of the company to effectively and efficiently manage, govern and control the business activities and processes. The company was incorporated in the year 1995. Samsung maintains a well-balanced business portfolio between consumer electronics, including smartphones and TVs, and components business, comprising of semiconductors and displays. (Basu, C., 2012), Also, according to researchers G.M. Samsung Electronics organizes its businesses according to its different characteristics in technology, markets and consumers as either Digital Media & Communications (DMC) or Device Solutions (DS) division, strengthening their independent operating structure. Importance of organizational structure Organization structure gives authority and responsibility to individuals. This is supported by a study in journal by Choong Y.Lee. Only the CEO has the power in controlling the company’s direction majorly. For example, the electronics department of Samsung is completely responsible for its own actions. Geographical grouping is the third element in Samsung organizational structure. If the employees or executives are dismissed against their wills for any reasons by the top managers such as the chairman or the Office of Secretaries, their anger will lead to their betrayal and loss their loyalty. The company is divided into five sectors, which are Digital Media, Semiconductors, Telecommunications, Digital Appliances and LCDs. In this assignment, we have learned the characteristics of the two types of organizational structures, which are mechanistic organization and organic organization that concern the work specialization, departmentalization, authority and responsible, centralization and decentralization, span of control and formalization. (Chang, S. J., 2008)In other word, all of the important decisions are decided by the chairman, Office of Secretaries and affiliate presidents. The CE division took charge of the visual display business department and home appliances department. Company Registration No: 4964706. The management of Samsung Electronics is known as ‘fear-based management’. The company also became the second-largest mobile-phone maker beating Motorola in 2007 for the first time. This study examines a Korean firm, the Samsung Corporation, to find out: What are the characteristics of the organizational innovations in the era of … The market now in the growth , for several reasons : 1. the sales … What Is The Organizational Structure Of Samsung. (SECL, 2006) For instance, under principle 1-4-1, it stated that ’employees shall not attribute their personal political opinions and conduct to the company, or cause such opinions or conduct to be attributed to the company’. Another challenge that will be faced by Samsung Electronics is the competition over the market share especially in smart phone. New research on organizational structure from Harvard Business School faculty on issues including organizing to spark creativity, effectiveness of various organizational hierarchies, and how IT shapes top-down and bottom-up decision making. Furthermore, more knowledge about this company could be gained during the research. Samsung organizational structure has played a very crucial role in taking to the business of the company to next level. Info: 3396 words (14 pages) Essay Samsung Electronics is divided into Digital Media, Semiconductors, Telecommunications, Digital Appliances and LCDs, which are managed by business unit managers. Apple globalisation strategy is also driven by the increasing demands from the customers. Published: 11th Jul 2017 in Moreover, the report contains analyses of Samsung leadership, organizational structure and business … If the decision made by the top management is incorrect, it can affect the company business and thus lowering the company profits. The percentage of decision made by the chairman is 20%; by Office of Secretaries is 40%; by affiliate presidents is 40%. These papers are intended to be used for research and reference All of the powerful authorities are held by the top management of the company which is Lee Kun Hee , the chairman of the Samsung Electronics with the help of the Office of Secretaries and sometimes referred to as “emperor management” or “dictatorship”. (Chang, S. J., 2008) For instance, when the company needs to make an investment, the proposal is written by the related business unit. Organizational Structure and Design Prepared By: Anuj Arora – 12FN019 Himika Chaudhary Nitin Mudgal Prateek Kumar – 12DM101 Sachin Gupta – 12FN107 Index 1.1 Introduction Samsung India Electronics Ltd is a subsidiary of Samsung Electronics Corporation headquartered in Seoul, Korea. Copyright © 2003 - 2021 - UKEssays is a trading name of All Answers Ltd, a company registered in England and Wales. Samsung organizational structure has been one of the main reasons behind the massive success of the company over the years. According to Samsung Electronics Global Code of Conduct, all the employees should follow the codes and the business principles to comply with laws and ethical practices as well as to express their commitment to social responsibility. As such, Samsung Electronics implement centralized decision authority. Work Design. It consists of several auxiliaries and associated businesses, most of them amalgamated under the Samsung brand, and it is the largest South Korean business corporation. In 2000, when Samsung emerged from the financial crisis, An’s boss worked with the company’s corporate strategy office to conduct a strategic review of the design organization. Corporate organization Samsung has their own institution, Changjo Kwan in shaping the employee’s understanding about the business. Apple has significantly been engaged in designing, manufacturing and selling highly innovative and advance technology smartphone to the customers across the world. 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